Renault Marketing - Lumiscaphe

Renault Marketing

Since 2011, we have switched from a photo-based Internet configurator to a 3D configurator that presents visuals that conform to the configuration made by the customer.

The work done on Patchwork 3D is also reused to make images for Communication. Or to make configurators on trade fairs. The Marketing Department of Renault and Lumiscaphe have been working together since 2011.


The great novelty during the launch in 2011 of the 3D configurator, is that it was possible to choose the color and configurations of its model on any support (tablet, smartphone, computer…). This was not possible before the implementation of this system.

Lumiscaphe solutions have therefore enabled Renault customers to project themselves from A to Z anywhere.

Find out the 3D configurators on